ABOUT THIS COURSE
In today’s competitive business environment, every business organization - a large corporation, government agency, small business, non-profit, or independent consultant - needs to be able to market to their target audience or customer.
The Marketing & Communications Certificate Program provides a comprehensive understanding of the fundamentals needed to build a clear communication strategy for an organization by aligning advertising, promotion and direct marketing.
The renowned University of California – Irvine, offers a range of Marketing & Communications Certifications. Students of the course learn to explore target markets and campaign development; learn to conduct market research and analysis; and review the many digital marketing tools available for campaign success.
The certification, as well as content comes from UC - Irvine. UCI Division of Continuing Education’s professional certificate programs help students increase or enhance their current skills or prepare for a new career. The online Courses are highly practical and instructors are qualified leaders in their field. Convenient online courses make it easy to learn on students’ own pace and own way.
KEY TOPICS COVERED
PRE-REQUISITES TO REGISTER FOR THE COURSE:
Basics of Business and Commerce